Product Catalogue Development

Why do you need a product catalogue?

If you are a manufacturer of a retailer, it is a good idea to consider creating a product catalogue for your corporate website or online store.

From the creation and distribution by Montgomery Ward in 1872 of the first paper catalogue to the present day, catalogues have been one of the most effective ways of presenting products to consumers.

Product catalogues are an integral part of any marketing strategy, as they provide detailed and complete information about the products, directing the attention of consumers to the respective brand and stimulating the desire to buy the product.

Is there a difference between a corporate website, an online store and a product catalogue?

Quite often our customers ask us this question because they think that there is no difference and the production of a product catalogue is unnecessary. The truth is that there is a difference and it consists of the following:

The corporate website is a way to tell your users more about the activities of your company and to present your products to them in a very cursory way.
The online store is a platform through which your customers can buy the products they offer.
The product catalogue is a site where your users can get complete information about each product you offer. Through the catalogue, you can reach a huge number of potential customers, introduce them to the activity, services, or products you produce and offer. By accessing the pages of your catalogue, visitors can be informed and purchase your product after contacting you directly with a request for the product of their choice.

Why do you need a product catalogue made by us?

We have extensive experience in making product catalogues and can be useful if you want to have a well-structured, multifunctional, stylish, and SEO optimized catalogue. We strive to approach individually, we don't like templates very much and we always manage to create creative and appealing products for both our clients and their users.

For us, to satisfy the requirements of our customers and something we are constantly striving for, so we do not stop until we are able to present a well-functioning, elegant, and responsive product catalogue.

Telephone

0887 772 787

E-mail

office@seo-webdesign.bg

Address

Osvobozhdenie Blvd. 59, Plovdiv

Stages in the development and production of an online product catalogue

The steps we follow in creating an online product catalog are the following:

Step 01

CREATING A PROTOTYPE

If you trust us, we will start making the catalogue by creating a prototype. In the development of the prototype, we include market analysis and research, development, and structure of product pages and categories, determining the target you are trying to reach, social and media channels you want to use, etc. Once we gather all the necessary data, we will create the prototype and present it to you for approval.

Step 02

DESIGN

Our design department will create a catalogue design that will coordinate with you. If design changes are required, we will make them and after your approval, we will move on to the next stage, namely the layout.

Step 03

Layout

This stage includes the layout of the pages, categories, and products in the catalogue, link scripts, adaptation of the catalogue for mobile devices, testing of the visual part, and others.

Step 04

PROGRAMMING

Programming includes installation and configuration of a CMS system, installation, and configuration of add-ons, SSL certificate with HTTPS protocol, control panel setup, design integration, etc.

Step 05

This is one of the most important stages in the development of the product catalogue. At this stage, we create the descriptions of each product, optimize the texts, position the products, add and optimize the images, set the meta tags. We also create blog articles to point to a product, category, or page of your choice from the catalogue or your corporate website or online store.

Step 06

FINAL STAGE

The final stage includes testing the system, training your employees to operate the catalogue, and transferring access.